Balazs is an international commercial and marketing leader with more than two decades of experience across public transport, rail, commercial vehicles, industrial technology, supply-chain solutions, financial self-service technologies, and consultancy. He specialises in technology-led safety, data-driven fleet intelligence, and AI-enabled operational improvement, working with transport organisations and industry partners to enhance safety, performance, and service quality.
He has held senior global responsibilities across marketing, sales, and business development, helping scale advanced active-safety technologies and predictive analytics used in Vision Zero strategies worldwide. His expertise includes international market positioning, partner-ecosystem development, and guiding the introduction of innovation to deliver measurable improvements in safety, reliability, and efficiency.
Balazs plays an active role in leading public-transport associations (UITP, APTA, CPT, ITxPT), contributing to global committees and working groups focused on IT, telecommunications, bus operations, and safety innovation. He also delivers professional training worldwide through UITP Academy, supporting transport leaders in adopting AI effectively and responsibly.
An economist with an MBA, he is based in the United Kingdom with his family.
